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Dear AGRM Member,

This is your free complimentary issue of The DIRECT EDGE E-bulletin, a source for fundraising tips and marketing ideas from Brewer Direct. If you are like me, you already get a bunch of emails and online newsletters on a regular basis. So we’ll be respectful of your privacy and only send you this sample. If you like what you've read, you may subscribe to the e-bulletin free by going to our subscription page and subscribing there.

These are interesting times for charities.  Increased competition and a tightening economy requires some creative fundraising.  The article below gives your four quick tips on raising money when times are tight.  Maybe it is time to do some data mining?   You may have gold buried right in your back yard (so-to-speak).  Conducting a donor audit can help you uncover untapped resources on your database.  Hope you enjoy the quick read..

Best Regards,

Randy Brewer,
President/CEO

Raising Money When Money is Tight

The government may not be using the word recession, but you and your donors both know that money has been tight since the fall of 2007. Donations are down, and in many cases, the need for services is up. So how do you raise the dollars you need to fund your organization's work?

More>>

Audits, Overlays and Donor Snapshots;
Are They Really Useful?

Conducting a marketing audit is fascinating work.  There are great looking graphs, reams of reports and pages of detailed information.  But what does it all mean?  How does this document help form or change a development strategy?

Click Here to read more>>

On the Road Again!

Join Randy Brewer on Saturday May 24th at the Development Affinity Group Gathering as part of the AGRM annual convention in Dallas for a day-long Branding with co-presenter Barbara Clemenson.  Randy will also be conducting two seminars during the regular convention, both held on May 27th.  Check out www.agrm.org to register.

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